This session provides a model for designing effective marketing communication, along with ideas about topics such as conducting effective stakeholder analysis, setting outcome parameters, designing messages and engaging your audience.
In this session of Business and Bagels, we will discuss what diversity and multiculturalism really means and how to discuss these topics with both internal and external stakeholders. We will also discuss legal issues and the changing environment as we consider how to create and sustain an inclusive environment.
Companies that seek to meet only the basic needs of their customers are quickly becoming a thing of the past. They’re being replaced by companies that go above and beyond for their customers.
